Samsung 77" 4K Ultra HD OLED Smart TV [2026] - QE77S85H

Samsung QE77S85HAEXXU 77-Inch 4K OLED Vision AI Smart TV Transform your living room into a premium home cinema with the Samsung QE77S85HAEXXU 77-inch 4K OLED Smart TV. Part of Samsung's 2026 S85H OLED TV range this impressive 77-inch television combines 4K Ultra HD resolution with self-illuminating OLED pixels intelligent AI picture processing and advanced gaming technology.

Enjoy deep blacks vibrant colours and exceptional contrast enhanced by the Samsung NQ4 AI Gen2 Processor and HDR10+ Advanced. With Vision AI Companion Motion Xcelerator 120Hz NVIDIA G-SYNC compatibility AMD FreeSync Premium and Dolby Atmos the QE77S85HAEXXU delivers an immersive big-screen experience for films sport streaming and gaming. Samsung Vision AI Companion – Smarter More Personalised Entertainment Discover a more interactive way to enjoy your television with Samsung Vision AI Companion.

Whether you're searching for inspiration looking for restaurant recommendations exploring a new subject or deciding what to watch next Vision AI Companion helps answer questions using multiple AI agents and relevant visual content.Explore information through images and videos discover new entertainment and find answers directly from your TV using supported features and services.

It brings AI-powered discovery into your living room making the Samsung QE77S85HAEXXU more than just a screen for watching films and programmes. NQ4 AI Gen2 Processor – Intelligent 4K Picture Enhancement Enjoy enhanced picture quality with the Samsung NQ4 AI Gen2 Processor designed to optimise your viewing experience across films television programmes sport and gaming.

Powered by 20 neural networks this intelligent 4K processor analyses compatible content to enhance detail and help optimise brightness contrast colour depth and motion.Samsung's 4K AI Upscaling technology helps improve the clarity of lower-resolution content bringing greater definition to compatible films broadcasts and streaming video. On the expansive 77-inch screen intelligent processing helps you get more from your entertainment delivering a refined viewing experience for everything from everyday television to cinematic blockbusters.

Samsung OLED – Deep Blacks Rich Colours and Exceptional Contrast Experience the benefits of Samsung OLED technology where individually controlled self-illuminating pixels produce deep blacks and precise contrast without relying on a conventional backlight. Individual pixels can switch off completely when displaying black helping create darker shadows clearer highlights and impressive picture depth.The expansive 77-inch display makes films documentaries and live sport feel more immersive bringing fine details and vibrant colours to life across the screen.

From atmospheric night scenes to bright landscapes and fast-moving action Samsung OLED delivers the contrast and image depth that make premium 4K entertainment stand out. OLED HDR – Enhanced Brightness and Picture Detail Bring compatible films and TV programmes to life with Samsung OLED HDR. Designed to enhance the contrast between bright and dark areas OLED HDR helps reveal more detail across a scene while maintaining the deep blacks that make OLED technology stand out.Enjoy bright highlights detailed shadows and vibrant colours across your favourite entertainment.

Whether you're watching a blockbuster streaming a drama or enjoying nature documentaries the large 77-inch screen helps create a more cinematic viewing experience in your home. HDR10+ Advanced – Scene-by-Scene Picture Optimisation Get more from compatible HDR content with HDR10+ Advanced which uses dynamic metadata to optimise picture presentation scene by scene.

This helps maintain an appropriate balance of brightness contrast and colour as the action changes throughout a film or programme.Bright scen